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Презентация на тему The science of psychology

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Learning Objectives1.1 What defines psychology as a field of study, and what are psychology’s four primary goals?1.2 How did structuralism and functionalism differ, and who were the important people in those early fields?1.3 What were the basic ideas and
Chapter 1 the science of psychologypsychologyfourth edition Learning Objectives1.1	What defines psychology as a field of study, and what are What Is Psychology?Psychology: the scientific study of behavior and mental processesbehavior: outward Psychology is a SciencePrevent possible biases from leading to faulty observationsPrecise and Psychology’s Four GoalsDescriptionWhat is happening?ExplanationWhy is it happening?theory: general explanation of a Psychology’s Four GoalsPredictionWill it happen again?ControlHow can it be changed?LO 1.1 Definition StructuralismStructuralismfocused on the structure or basic elements of the mindLO 1.2 Structuralism and Functionalism StructuralismWilhelm Wundt’s psychology laboratoryGermany in 1879developed the technique of objective introspection: the StructuralismEdward TitchenerWundt’s student; brought structuralism to AmericaMargaret WashburnTitchener’s student; first woman to FunctionalismFunctionalismhow the mind allows people to adapt, live, work, and playProposed by FunctionalismFunctionalismMary Whiton Calkins; denied Ph.D. because she was a womanAfrican Americans and Gestalt PsychologyGestalt“good figure” psychologyStarted with Wertheimer, who studied sensation and perceptionGestalt ideas Figure 1.1 A Gestalt Perception The eye tends to “fill in” the PsychoanalysisPsychoanalysis: theory and therapy based on the work of Sigmund FreudFreud’s patients PsychoanalysisFreud’s patients suffered from nervous disorders with no apparent physical cause.believed that BehaviorismBehaviorismscience of behavior that focuses on observable behavior onlymust be directly seen BehaviorismProposed by John B. Watsonbased on the work of Ivan Pavlov, who BehaviorismMary Cover Jones: an early pioneer in behavior therapyLO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism Modern PerspectivesPsychodynamic perspective: modern version of psychoanalysismore focused on the development of Modern PerspectivesBehavioral perspectiveB. F. Skinner studied operant conditioning of voluntary behaviorBehaviorism became Modern PerspectivesHumanistic perspectiveOwes far more to the early roots of psychology in Modern PerspectivesHumanistic perspectiveEmphasizes the human potential, the ability of each person to Modern PerspectivesCognitive perspectivefocuses on memory, intelligence, perception, problem solving, and learningSociocultural perspectivefocuses Modern PerspectivesBiopsychological perspectiveattributes human and animal behavior to biological events occurring in Modern PerspectivesEvolutionary perspectivefocuses on the biological bases of universal mental characteristics that Types of Psychological ProfessionalsPsychologistprofessional with an academic degree and specialized training in Types of Psychological ProfessionalsPsychologistbasic researchapplied researchLO 1.5 Psychiatrist, Psychologist, and Other Professionals Types of Psychological ProfessionalsPsychiatrist medical doctor who has specialized in the diagnosis Types of Psychological ProfessionalsPsychiatric social workersocial worker with some training in therapy Figure 1.2 Work Settings and Subfields of Psychology (a) There are many Psychology and the Scientific MethodScientific methodsystem of gathering data so that bias Psychology and the Scientific MethodSteps in the scientific method:Perceive the questionForm a Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observationwatching animals or humans behave Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observation: disadvantagesobserver effect: tendency of Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observation: disadvantagesobserver bias: tendency of Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsLaboratory observationwatching animals or humans behave Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsLaboratory observation: disadvantageartificial situation may result Descriptive MethodsLO 1.8 Case Studies and Surveys Case Studystudy of one individual Descriptive MethodsLO 1.8 Case Studies and Surveys Surveysresearchers ask a series of Descriptive MethodsLO 1.8 Case Studies and Surveys Survey advantagesdata from large numbers Descriptive MethodsLO 1.8 Case Studies and Surveys Random Sampling from PopulationPOPULATIONSAMPLEINFERENCE Finding RelationshipsLO 1.9 Correlational Technique Correlationmeasure of the relationship between two variablesvariable: Finding RelationshipsLO 1.9 Correlational Technique Correlationmeasures of two variables go into a Finding RelationshipsLO 1.9 Correlational Technique Correlation coefficient ranges from 	-1.00 to +1.00.The Finding RelationshipsLO 1.9 Correlational Technique positive correlation: variables are related in the Figure 1.3 Five Scatterplots These scatterplots show direction and strength of correlation. The ExperimentLO 1.10 Experimental Approach and Terms Experimenta deliberate manipulation of a The ExperimentLO 1.10 Experimental Approach and Terms Independent variable (IV)the variable in The ExperimentLO 1.10 Experimental Approach and Terms Experimental groupsubjects in an experiment The ExperimentLO 1.10 Experimental Approach and Terms Control groupsubjects in an experiment The ExperimentLO 1.10 Experimental Approach and Terms Random assignmentthe process of assigning Random AssignmentThe ExperimentLO 1.10 Experimental Approach and Terms SAMPLEControl GroupExperimental Group Test for Differences Control GroupExperimental GroupThe ExperimentLO 1.10 Experimental Approach and Terms Confounding VariablesSAMPLEAre differences The ExperimentLO 1.10 Experimental Approach and Terms No Confounding VariablesSAMPLEControl GroupExperimental GroupDifferences The ExperimentLO 1.11 Placebo and the Experimenter Effects Placebo effectthe phenomenon in The ExperimentLO 1.11 Placebo and the Experimenter Effects Experimenter effecttendency of the The ExperimentLO 1.11 Placebo and the Experimenter Effects Single-blind studythe participants are Example of a Real ExperimentLO 1.12 Conducting a Real World Experiment Hypothesisknowing Example of a Real ExperimentLO 1.12 Conducting a Real World Experiment Experimental Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Institutional review Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common ethical Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common ethical Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common ethical Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Animal research Critical ThinkingLO 1.14 Principles of Critical Thinking Critical thinkingmaking reasoned judgments about claims Critical ThinkingLO 1.14 Principles of Critical Thinking Four basic criteria:There are very
Слайды презентации

Слайд 2 Learning Objectives
1.1 What defines psychology as a field of

Learning Objectives1.1	What defines psychology as a field of study, and what

study, and what are psychology’s four primary goals?
1.2 How did

structuralism and functionalism differ, and who were the important people in those early fields?
1.3 What were the basic ideas and who were the important people behind the early approaches known as Gestalt, psychoanalysis, and behaviorism?
1.4  What are the basic ideas behind the seven modern perspectives, and what were the important contributions of Skinner, Maslow, and Rogers?
1.5  How does a psychologist differ from a psychiatrist, and what are the other types of professionals who work in the various areas of psychology?
1.6  Why is psychology considered a science, and what are the steps in using the scientific method?
1.7 How are naturalistic and laboratory settings used to describe behavior, and what are some of the advantages and disadvantages associated with these settings?
1.8  How are case studies and surveys used to describe behavior, and what are some drawbacks to each of these methods?
1.9  What is the correlational technique, and what does it tell researchers about relationships?
1.10  How are operational definitions, independent and dependent variables, experimental and control groups, and random assignment used in designing an experiment?
1.11  How do the placebo and experimenter effects cause problems in an experiment, and how can single-blind and double-blind studies control for these effects?
1.12 What are some basic elements of a real-world experiment?
1.13  What are some ethical concerns that can occur when conducting research with people and animals?
1.14  What are the basic principles of critical thinking, and how can critical thinking be useful in everyday life?

Слайд 3 What Is Psychology?
Psychology: the scientific study of behavior

What Is Psychology?Psychology: the scientific study of behavior and mental processesbehavior:

and mental processes
behavior: outward or overt actions and reactions
mental

processes: internal, covert activity of our minds

LO 1.1 Definition and Goals of Psychology


Слайд 4 Psychology is a Science
Prevent possible biases from leading

Psychology is a SciencePrevent possible biases from leading to faulty observationsPrecise

to faulty observations
Precise and careful measurement
LO 1.1 Definition and

Goals of Psychology

Слайд 5 Psychology’s Four Goals
Description
What is happening?
Explanation
Why is it happening?
theory:

Psychology’s Four GoalsDescriptionWhat is happening?ExplanationWhy is it happening?theory: general explanation of

general explanation of a set of observations or facts
LO

1.1 Definition and Goals of Psychology

Слайд 6 Psychology’s Four Goals
Prediction
Will it happen again?
Control
How can it

Psychology’s Four GoalsPredictionWill it happen again?ControlHow can it be changed?LO 1.1

be changed?
LO 1.1 Definition and Goals of Psychology


Слайд 7 Structuralism
Structuralism
focused on the structure or basic elements of

StructuralismStructuralismfocused on the structure or basic elements of the mindLO 1.2 Structuralism and Functionalism

the mind
LO 1.2 Structuralism and Functionalism


Слайд 8 Structuralism
Wilhelm Wundt’s psychology laboratory
Germany in 1879
developed the technique

StructuralismWilhelm Wundt’s psychology laboratoryGermany in 1879developed the technique of objective introspection:

of objective introspection: the process of objectively examining and

measuring one’s thoughts and mental activities

LO 1.2 Structuralism and Functionalism


Слайд 9 Structuralism
Edward Titchener
Wundt’s student; brought structuralism to America
Margaret Washburn
Titchener’s

StructuralismEdward TitchenerWundt’s student; brought structuralism to AmericaMargaret WashburnTitchener’s student; first woman

student; first woman to earn a Ph.D. in psychology
Structuralism

died out in the early 1900s.

LO 1.2 Structuralism and Functionalism


Слайд 10 Functionalism
Functionalism
how the mind allows people to adapt, live,

FunctionalismFunctionalismhow the mind allows people to adapt, live, work, and playProposed

work, and play
Proposed by William James
Influenced the modern fields

of:
educational psychology
evolutionary psychology
industrial/organizational psychology

LO 1.2 Structuralism and Functionalism


Слайд 11 Functionalism
Functionalism
Mary Whiton Calkins; denied Ph.D. because she was

FunctionalismFunctionalismMary Whiton Calkins; denied Ph.D. because she was a womanAfrican Americans

a woman
African Americans and early psychology

LO 1.2 Structuralism and

Functionalism

Слайд 12 Gestalt Psychology
Gestalt
“good figure” psychology
Started with Wertheimer, who studied

Gestalt PsychologyGestalt“good figure” psychologyStarted with Wertheimer, who studied sensation and perceptionGestalt

sensation and perception
Gestalt ideas now part of the study

of cognitive psychology
cognitive psychology: field focusing not only on perception but also on learning, memory, thought processes, and problem solving

LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism


Слайд 13 Figure 1.1 A Gestalt Perception The eye tends to

Figure 1.1 A Gestalt Perception The eye tends to “fill in”

“fill in” the blanks hereand sees both of these

figures as circles rather than as a series of dots or a broken line.

Слайд 14 Psychoanalysis
Psychoanalysis: theory and therapy based on the work

PsychoanalysisPsychoanalysis: theory and therapy based on the work of Sigmund FreudFreud’s

of Sigmund Freud
Freud’s patients suffered from nervous disorders with

no apparent physical cause.
Freud proposed the existence of an unconscious (unaware) mind into which we push—or repress—our threatening urges and desires

LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism


Слайд 15 Psychoanalysis
Freud’s patients suffered from nervous disorders with no

PsychoanalysisFreud’s patients suffered from nervous disorders with no apparent physical cause.believed

apparent physical cause.
believed that these repressed urges, in trying

to surface, created nervous disorders
stressed the importance of early childhood experiences

LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism


Слайд 16 Behaviorism
Behaviorism
science of behavior that focuses on observable behavior

BehaviorismBehaviorismscience of behavior that focuses on observable behavior onlymust be directly

only
must be directly seen and measured

LO 1.3 Early Gestalt,

Psychoanalysis, and Behaviorism

Слайд 17 Behaviorism
Proposed by John B. Watson
based on the work

BehaviorismProposed by John B. Watsonbased on the work of Ivan Pavlov,

of Ivan Pavlov, who demonstrated that a reflex could

be conditioned (learned)
Watson believed that phobias were learned
case of “Little Albert”: baby taught to fear a white rat

LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism


Слайд 18 Behaviorism
Mary Cover Jones: an early pioneer in behavior

BehaviorismMary Cover Jones: an early pioneer in behavior therapyLO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism

therapy
LO 1.3 Early Gestalt, Psychoanalysis, and Behaviorism


Слайд 19 Modern Perspectives
Psychodynamic perspective: modern version of psychoanalysis
more focused

Modern PerspectivesPsychodynamic perspective: modern version of psychoanalysismore focused on the development

on the development of a sense of self and

the discovery of motivations behind a person’s behavior other than sexual motivations

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 20 Modern Perspectives
Behavioral perspective
B. F. Skinner studied operant conditioning

Modern PerspectivesBehavioral perspectiveB. F. Skinner studied operant conditioning of voluntary behaviorBehaviorism

of voluntary behavior
Behaviorism became a major force in the

twentieth century
Skinner introduced the concept of reinforcement to behaviorism

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 21 Modern Perspectives
Humanistic perspective
Owes far more to the early

Modern PerspectivesHumanistic perspectiveOwes far more to the early roots of psychology

roots of psychology in the field of philosophy
People have

free will: the freedom to choose their own destiny
Early founders:
Abraham Maslow
Carl Rogers

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 22 Modern Perspectives
Humanistic perspective
Emphasizes the human potential, the ability

Modern PerspectivesHumanistic perspectiveEmphasizes the human potential, the ability of each person

of each person to become the best person he

or she could be
self-actualization: achieving one’s full potential or actual self

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 23 Modern Perspectives
Cognitive perspective
focuses on memory, intelligence, perception, problem

Modern PerspectivesCognitive perspectivefocuses on memory, intelligence, perception, problem solving, and learningSociocultural

solving, and learning
Sociocultural perspective
focuses on the relationship between social

behavior and culture

LO 1.4 Modern Perspectives :Skinner, Maslow, and Rogers


Слайд 24 Modern Perspectives
Biopsychological perspective
attributes human and animal behavior to

Modern PerspectivesBiopsychological perspectiveattributes human and animal behavior to biological events occurring

biological events occurring in the body, such as genetic

influences, hormones, and the activity of the nervous system

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 25 Modern Perspectives
Evolutionary perspective
focuses on the biological bases of

Modern PerspectivesEvolutionary perspectivefocuses on the biological bases of universal mental characteristics

universal mental characteristics that all humans share
looks at the

way the mind works and why it works as it does
behavior seen as having an adaptive or survival value

LO 1.4 Modern Perspectives: Skinner, Maslow, and Rogers


Слайд 26 Types of Psychological Professionals
Psychologist
professional with an academic degree

Types of Psychological ProfessionalsPsychologistprofessional with an academic degree and specialized training

and specialized training in one or more areas of

psychology
can do counseling, teaching, and research; may specialize in any one of a large number of areas within psychology
areas of specialization in psychology include clinical, counseling, developmental, social, and personality, among others

LO 1.5 Psychiatrist, Psychologist, and Other Professionals


Слайд 27 Types of Psychological Professionals
Psychologist
basic research
applied research
LO 1.5 Psychiatrist,

Types of Psychological ProfessionalsPsychologistbasic researchapplied researchLO 1.5 Psychiatrist, Psychologist, and Other Professionals

Psychologist, and Other Professionals


Слайд 28 Types of Psychological Professionals
Psychiatrist
medical doctor who has

Types of Psychological ProfessionalsPsychiatrist medical doctor who has specialized in the

specialized in the diagnosis and treatment of psychological disorders

LO

1.5 Psychiatrist, Psychologist, and Other Professionals

Слайд 29 Types of Psychological Professionals
Psychiatric social worker
social worker with

Types of Psychological ProfessionalsPsychiatric social workersocial worker with some training in

some training in therapy methods who focuses on the

environmental conditions that can have an impact on mental disorders, such as poverty, overcrowding, stress, and drug abuse

LO 1.5 Psychiatrist, Psychologist, and Other Professionals


Слайд 30 Figure 1.2 Work Settings and Subfields of Psychology (a)

Figure 1.2 Work Settings and Subfields of Psychology (a) There are

There are many different work settings for psychologists. Although

not obvious from the chart,many psychologists work in more than one setting. For example, a clinical psychologist may work in a hospital setting and teach at a university or college. (Tsapogas et al., 2006) (b) This pie chart shows the specialty areas of psychologists who recently received their doctorates. (Hoffer et al., 2007)

Слайд 31 Psychology and the Scientific Method
Scientific method
system of gathering

Psychology and the Scientific MethodScientific methodsystem of gathering data so that

data so that bias and error in measurement are

reduced

LO 1.6 Psychology Is a Science; Steps in the Scientific Method


Слайд 32 Psychology and the Scientific Method
Steps in the scientific

Psychology and the Scientific MethodSteps in the scientific method:Perceive the questionForm

method:
Perceive the question
Form a hypothesis: tentative explanation of a

phenomenon based on observations.
Test the hypothesis
Draw conclusions
Report your results so that others can try to replicate, or repeat, the study or experiment to see whether the same results will be obtained in an effort to demonstrate reliability of results

LO 1.6 Psychology Is a Science; Steps in the Scientific Method


Слайд 33 Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
Naturalistic observation
watching

Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observationwatching animals or humans

animals or humans behave in their normal environment
major advantage:

realistic picture of behavior


Слайд 34 Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
Naturalistic observation:

Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observation: disadvantagesobserver effect: tendency

disadvantages
observer effect: tendency of people or animals to behave

differently when they know they are being observed
participant observation: a naturalistic observation in which the observer becomes a participant in the group being observed (to reduce observer effect)

Слайд 35 Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
Naturalistic observation:

Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsNaturalistic observation: disadvantagesobserver bias: tendency

disadvantages
observer bias: tendency of observers to see what they

expect to see
blind observers: people who do not know what the research question is (to reduce observer bias)
Each naturalistic setting is unique, and observations may not hold

Слайд 36 Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
Laboratory observation
watching

Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsLaboratory observationwatching animals or humans

animals or humans behave in a laboratory setting
advantages
control over

environment
allows use of specialized equipment

Слайд 37 Descriptive Methods
LO 1.7 Naturalistic and Laboratory Settings
Laboratory observation:

Descriptive MethodsLO 1.7 Naturalistic and Laboratory SettingsLaboratory observation: disadvantageartificial situation may

disadvantage
artificial situation may result in artificial behavior
Descriptive methods lead

to the formation of testable hypotheses

Слайд 38 Descriptive Methods
LO 1.8 Case Studies and Surveys
Case

Descriptive MethodsLO 1.8 Case Studies and Surveys Case Studystudy of one

Study
study of one individual in great detail
advantage
tremendous amount of

detail
disadvantage
cannot apply to others
famous case study: Phineas Gage

Слайд 39 Descriptive Methods
LO 1.8 Case Studies and Surveys
Surveys
researchers

Descriptive MethodsLO 1.8 Case Studies and Surveys Surveysresearchers ask a series

ask a series of questions about the topic under

study
Given to representative sample
representative sample: randomly selected sample of subjects from a larger population of subjects
population: the entire group of people or animals in which the researcher is interested

Слайд 40 Descriptive Methods
LO 1.8 Case Studies and Surveys
Survey

Descriptive MethodsLO 1.8 Case Studies and Surveys Survey advantagesdata from large

advantages
data from large numbers of people
study covert behaviors
Survey disadvantages
researchers

have to ensure representative sample or the results are not meaningful
people are not always accurate (courtesy bias)

Слайд 41 Descriptive Methods
LO 1.8 Case Studies and Surveys
Random

Descriptive MethodsLO 1.8 Case Studies and Surveys Random Sampling from PopulationPOPULATIONSAMPLEINFERENCE

Sampling from Population


POPULATION
SAMPLE
INFERENCE


Слайд 42 Finding Relationships
LO 1.9 Correlational Technique
Correlation
measure of the

Finding RelationshipsLO 1.9 Correlational Technique Correlationmeasure of the relationship between two

relationship between two variables
variable: anything that can change or

vary

Слайд 43 Finding Relationships
LO 1.9 Correlational Technique
Correlation
measures of two

Finding RelationshipsLO 1.9 Correlational Technique Correlationmeasures of two variables go into

variables go into a mathematical formula and produce a

correlation coefficient (r), which represents two things:
direction of the relationship
strength of the relationship
knowing the value of one variable allows researchers to predict the value of the other variable

Слайд 44 Finding Relationships
LO 1.9 Correlational Technique
Correlation coefficient ranges

Finding RelationshipsLO 1.9 Correlational Technique Correlation coefficient ranges from 	-1.00 to

from
-1.00 to +1.00.
The closer to +1.00 or -1.00,

the stronger the relationship between the variables
no correlation = 0.0
perfect correlation = -1.00 or +1.00

Слайд 45 Finding Relationships
LO 1.9 Correlational Technique
positive correlation: variables

Finding RelationshipsLO 1.9 Correlational Technique positive correlation: variables are related in

are related in the same direction
as one increases, the

other increases
as one decreases, the other decreases
negative correlation: variables are related in opposite direction
as one increases, the other decreases
Correlation does not prove causation!

Слайд 46 Figure 1.3 Five Scatterplots These scatterplots show direction and

Figure 1.3 Five Scatterplots These scatterplots show direction and strength of

strength of correlation. It should be noted that perfect

correlations, whether positive or negative, rarely occur in the real world.

Слайд 47 The Experiment
LO 1.10 Experimental Approach and Terms
Experiment
a

The ExperimentLO 1.10 Experimental Approach and Terms Experimenta deliberate manipulation of

deliberate manipulation of a variable to see whether corresponding

changes in behavior result, allowing the determination of cause-and-effect relationships
Operational Definition
definition of a variable of interest that allows it to be directly measured
definition: aggressive play

Слайд 48 The Experiment
LO 1.10 Experimental Approach and Terms
Independent

The ExperimentLO 1.10 Experimental Approach and Terms Independent variable (IV)the variable

variable (IV)
the variable in an experiment that is manipulated

by the experimenter
IV: violent TV
Dependent variable (DV)
the variable in an experiment that represents the measurable response or behavior of the subjects in the experiment
DV: aggressive play

Слайд 49 The Experiment
LO 1.10 Experimental Approach and Terms
Experimental

The ExperimentLO 1.10 Experimental Approach and Terms Experimental groupsubjects in an

group
subjects in an experiment who are subjected to the

independent variable
experimental group: watch TV

Слайд 50 The Experiment
LO 1.10 Experimental Approach and Terms
Control

The ExperimentLO 1.10 Experimental Approach and Terms Control groupsubjects in an

group
subjects in an experiment who are not subjected to

the independent variable and who may receive a placebo treatment (controls for confounding variables).
control group: no TV

Слайд 51 The Experiment
LO 1.10 Experimental Approach and Terms
Random

The ExperimentLO 1.10 Experimental Approach and Terms Random assignmentthe process of

assignment
the process of assigning subjects to the experimental or

control groups randomly, so that each subject has an equal chance of being in either group
controls for confounding (extraneous, interfering) variables

Слайд 52 Random Assignment
The Experiment
LO 1.10 Experimental Approach and Terms

Random AssignmentThe ExperimentLO 1.10 Experimental Approach and Terms SAMPLEControl GroupExperimental Group Test for Differences



SAMPLE
Control Group



Experimental Group



Test for Differences


Слайд 53 Control Group



Experimental Group



The Experiment
LO 1.10 Experimental Approach and

Control GroupExperimental GroupThe ExperimentLO 1.10 Experimental Approach and Terms Confounding VariablesSAMPLEAre

Terms
Confounding Variables
SAMPLE

Are differences due to manipulation or confounding

variable (mood)?

Слайд 54 The Experiment
LO 1.10 Experimental Approach and Terms
No

The ExperimentLO 1.10 Experimental Approach and Terms No Confounding VariablesSAMPLEControl GroupExperimental

Confounding Variables
SAMPLE
Control Group



Experimental Group




Differences are due to manipulation, not

an extraneous variable, because mood is randomly determined.

Слайд 55 The Experiment
LO 1.11 Placebo and the Experimenter Effects

The ExperimentLO 1.11 Placebo and the Experimenter Effects Placebo effectthe phenomenon


Placebo effect
the phenomenon in which the expectations of the

participants in a study can influence their behavior
Single-blind study
subjects do not know whether they are in the experimental or the control group (reduces placebo effect)

Слайд 56 The Experiment
LO 1.11 Placebo and the Experimenter Effects

The ExperimentLO 1.11 Placebo and the Experimenter Effects Experimenter effecttendency of


Experimenter effect
tendency of the experimenter’s expectations for a study

to unintentionally influence the results of the study
Double-blind study
neither the experimenter nor the subjects know which subjects are in the experimental or control group (reduces placebo effect and experimenter effect)

Слайд 57 The Experiment
LO 1.11 Placebo and the Experimenter Effects

The ExperimentLO 1.11 Placebo and the Experimenter Effects Single-blind studythe participants


Single-blind study
the participants are “blind” to the treatment they

receive

Слайд 58 Example of a Real Experiment
LO 1.12 Conducting a

Example of a Real ExperimentLO 1.12 Conducting a Real World Experiment

Real World Experiment
Hypothesis
knowing that other people might think

one’s success in school is due to athletic ability rather than intelligence can make an athlete perform poorly on an academic test
Independent variable
timing of “high threat” question
Dependent variable
test scores

Слайд 59 Example of a Real Experiment
LO 1.12 Conducting a

Example of a Real ExperimentLO 1.12 Conducting a Real World Experiment

Real World Experiment
Experimental group
answered “high threat” question before

taking the test
Control group
answered “high threat” question after taking the test
Results-supported hypothesis
those asked the “high threat” question before the intellectual test scored significantly lower on that test

Слайд 60 Ethics in Psychological Research
LO 1.13 Ethical Concerns in

Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Institutional

Conducting Research
Institutional review boards
groups of psychologists or other

professionals who look over each proposed research study and judge it according to its safety and consideration for the participants in the study

Слайд 61 Ethics in Psychological Research
LO 1.13 Ethical Concerns in

Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common

Conducting Research
Common ethical guidelines:
The rights and well-being of

participants must be weighed against the study’s value to science.
Participants must be allowed to make an informed decision about participation.
Deception must be justified.
Participants may withdraw from the study at any time.

Слайд 62 Ethics in Psychological Research
LO 1.13 Ethical Concerns in

Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common

Conducting Research
Common ethical guidelines (cont’d):
Participants must be protected

from risks or told explicitly of risks.
Investigators must debrief participants, telling them the true nature of the study and their expectations regarding the results.
Data must remain confidential.

Слайд 63 Ethics in Psychological Research
LO 1.13 Ethical Concerns in

Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Common

Conducting Research
Common ethical guidelines (cont’d):
If for any reason

a study results in undesirable consequences for the participant, the researcher is responsible for detecting and removing, or correcting, these consequences.

Слайд 64 Ethics in Psychological Research
LO 1.13 Ethical Concerns in

Ethics in Psychological ResearchLO 1.13 Ethical Concerns in Conducting Research Animal

Conducting Research
Animal research answers questions we could never

investigate with human research.
The focus is on avoiding exposing animal subjects to unnecessary pain or suffering.
Animals are used in approximately 7 percent of psychological studies.

Слайд 65 Critical Thinking
LO 1.14 Principles of Critical Thinking
Critical

Critical ThinkingLO 1.14 Principles of Critical Thinking Critical thinkingmaking reasoned judgments about claims

thinking
making reasoned judgments about claims


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