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Презентация на тему Bloomingdale's

History of
Bloomingdale's is an upscale American department store owned by Macy's, Inc. The History       of 19th century Bloomingdale's started in 1861 when brothers Joseph and Lyman G. Bloomingdale started As the popularity of the hoop-skirt was declining, the brothers closed their The store moved in 1886 to its current location on 59th Street By the start of the 20th century, Bloomingdale's growth greatly increased, facilitated 20th century Around 1905, hard times hit. The popular upper class shopping area moved In 1930, Bloomingdale's moved to a new location off of Lexington. In 1949, Bloomingdale's opened its first branch store in Fresh Meadows, Queens. In 1961, the company started using designer shopping bags to promote its In 1969, Bloomingdale's two branch stores opened in Garden City, New York Future On November 3, 2011, Bloomingdale's announced it will open a new 120,000 Bloomingdale's announced that they will replace the Bloomingdale's store of 229,000 square
Слайды презентации

Слайд 2 History of

History    of

Слайд 3 19th century

19th century

Слайд 4 Bloomingdale's started in 1861 when brothers Joseph and

Bloomingdale's started in 1861 when brothers Joseph and Lyman G. Bloomingdale

Lyman G. Bloomingdale started selling hoop-skirts in their Ladies

Notions' Shop on Manhattan's Lower East Side. The pair were sons of Benjamin Bloomingdale who settled in New York City. In 1872, the Bloomingdale brothers opened their first store.

Слайд 5 As the popularity of the hoop-skirt was declining,

As the popularity of the hoop-skirt was declining, the brothers closed

the brothers closed their East Side Bazaar in 1872,

selling a variety of garments such as ladies' skirts, corsets, "gent's furnishings", and European fashions. Most of their customers and competitors were in the Upper West Side.


Слайд 6 The store moved in 1886 to its current

The store moved in 1886 to its current location on 59th

location on 59th Street and Lexington Avenue. It was

designed with large plate glass display windows.


Слайд 7 By the start of the 20th century, Bloomingdale's

By the start of the 20th century, Bloomingdale's growth greatly increased,

growth greatly increased, facilitated by its convenient location at

a hub of New York City's horse-drawn trolley system. Offerings at the time ranged from ladies' stockings at 10¢ a pair to $10 men's wool suits and $149 upright pianos.


Слайд 8 20th century

20th century

Слайд 9 Around 1905, hard times hit. The popular upper

Around 1905, hard times hit. The popular upper class shopping area

class shopping area moved downtown along Sixth Avenue to

between 14th and 23rd Streets. In 1913, the 59th Street Station of the Lexington Avenue subway was constructed in Bloomingdale's basement, further reinforcing the "All Cars Transfer to Bloomingdale's" slogan, and business recovered. By the 1920s, the store covered the whole city block.

Слайд 10
In 1930, Bloomingdale's moved to a new location

In 1930, Bloomingdale's moved to a new location off of Lexington.

off of Lexington.


Слайд 11 In 1949, Bloomingdale's opened its first branch store

In 1949, Bloomingdale's opened its first branch store in Fresh Meadows,

in Fresh Meadows, Queens. The same year Bloomingdale's joined

Federated Department Stores, now Macy's, Inc.


Слайд 12 In 1961, the company started using designer shopping

In 1961, the company started using designer shopping bags to promote

bags to promote its "Esprit de France" exhibit. In

1973, the iconic "Brown Bag" appeared.

Слайд 13 In 1969, Bloomingdale's two branch stores opened in

In 1969, Bloomingdale's two branch stores opened in Garden City, New

Garden City, New York on Long Island, and Jenkintown,

Pennsylvania. Bloomingdale's opened home furnishing stores on the East Coast using products from the flagship's home furnishings department.

Слайд 14 Future

Future

Слайд 15 On November 3, 2011, Bloomingdale's announced it will

On November 3, 2011, Bloomingdale's announced it will open a new

open a new 120,000 sq ft. store in Glendale

Galleria in Fall 2013 as part of the mall's remodeling plan.


Слайд 16 Bloomingdale's announced that they will replace the Bloomingdale's

Bloomingdale's announced that they will replace the Bloomingdale's store of 229,000

store of 229,000 square feet in Stanford Shopping Center

in Palo Alto, CA, with a new 120,000 sq ft store. The store is planned to open in 2014.

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